Store Manager Ashford Outlet Store

Job description


The house of KARL LAGERFELD shares the iconic vision and design aesthetic of its founder, Karl Lagerfeld, fused with a contemporary, forward-looking spirit. The brand celebrates his colossal legacy and breathes his passion, intuition and inexhaustible creativity into the core of its DNA.

The signature KARL LAGERFELD aesthetic combines Parisian classics with a rock-chic attitude and tailored silhouettes. Its portfolio of accessible, aspirational collections includes ready-to-wear for women, men and kids, plus bags and small leather goods. Additional collections include watches, eyewear, footwear, perfumes, candles and fashion jewelry.

Driven by consumer engagement, KARL LAGERFELD’s immersive retail experience includes more than 200 monobrand stores worldwide, with key locations in Paris, London, Munich, Moscow, New York, Dubai and Shanghai. The brand further connects with consumers through a premium wholesale distribution network in Europe, the Middle East and Asia. The global flagship store on KARL.COM reaches 96 countries.


As a Store Manager for our Outlet Store in Ashford. The responsibilties are optimizing the sales and profits and ensure that customers gain a great retail experience in the KL store. Ensure that the KL rules and procedures are met with constantly looking for improvements. Manage the operations on a strategic and tactical level with a clear vision.

A leading commercial function focused on the organization of all activities within a KL store. Within the objectives of KL, the Store Manager achieves optimal selling of KL products by the effective use of his / her available resources,


Key accountabilities


The Store Manager sets sales targets and works result oriented and is able to put KPI’s into action that lead to set goals. The sales per hour and the staffing budget needs to be fully under control. The way of thinking of the Store Manager is aimed to make optimum use of time, money and other resources.

  • Achieve sales targets and KPI’s
  • Managing the staff budget and staff planning
  • Control the budget in relation to theft and loss
  • Control absenteeism


The store Manager makes sure the guidelines of Karl Lagerfeld are met within all operational aspects. The operational proceedings include work focused on store atmosphere, POS transactions, stock and back of house. Also the procedures and processes of Health and Safety, theft and loss prevention are the responsibility of the Store Manager

  • Procedures and guidelines are met
  • Responsible for correct communication and that it is understood and preformed correctly by the whole team (promotions, VM, HR etc.)
  • Making sure that VM standards are met
  • Be aware of the competition, local festivities, consumers and products
  • Able to provide the Operational Manager effective feedback en reports
  • Training and coaching of the team with regards to Health and Safety and Theft and Loss


This involves the responsibility for motivating the team and recognizing potential and development opportunities. The Store Manager is responsible for the accumulation of knowledge of the team by using the House of Karl Manual and other sources. The store Manager has a leading role in the set goals on financial, operational, management and individual level.

  • Recruitment of excellent staff
  • Development and keeping a high qualitative team
  • Development and coaching of employees by performance management (PDP)
  • Being a business partner for the HR Department

Key Skills

  • Enthusiastic, pro-active and service minded
  • Flexible attitude and a hands-on approach
  • Excellent communication and social skills
  • Ability to prioritize and manage your time and workload
  • Achievement driven
  • Time management
  • People management
  • Analytic ability
  • Team player

Please note that if your application is successful we will contact you within three weeks.